Our Story

Clean bodycare. Real science.

When my toddler developed eczema, I created what I couldn't find—products that transform from solid to silk at your touch while honoring both human health and planetary wellbeing.

Not happening. Not for my family.

I studied environmental science with the legends who sparked the American environmental movement after the 1969 Santa Barbara oil spill. They taught me that protecting what matters means being radical in your standards and never compromising on what you accept as "safe enough."

We follow the precautionary principle—only ingredients proven safe and effective by science, sourced from regenerative farms that give back to their communities.

But I've structured NICER to be bigger than better ingredients. We're an incorruptible force for good—a company that will never compromise our mission, no matter what.

The result? Performance that matches your principles. Water-based colognes that hydrate instead of strip. Styling products powered by 200-million-year-old minerals untouched by modern pollution.

When you choose NICER, you're choosing products as uncompromising as you are.